Innovation
Strategy

If you are an EV start-up, (or a specialized advanced design group inside an OEM) we help you get started with a very rapid innovation strategy approach. We understand your business model, immerse into a contextual research activity, identify the gaps in the market, cross check the human centric needs and jobs to be done and mesh in the business thinking with design thinking; after which we embark on rapid vision development, and then get the architecture aligned with the market fit. 

Once we complete this rapid travel into the future, then we start with the MVP concept design and then get the engineering R&D work started.

Business
Alignment

Business
Alignment

If you are an EV start-up, (or a specialized advanced design group inside an OEM) we help you get started with a very rapid innovation strategy approach. We understand your business model, immerse into a contextual research activity, identify the gaps in the market, cross check the human centric needs and jobs to be done and mesh in the business thinking with design thinking; after which we embark on rapid vision development, and then get the architecture aligned with the market fit. 

Once we complete this rapid travel into the future, then we start with the MVP concept design and then get the engineering R&D work started.

Innovation Strategy

Overall Approach

It all starts with understanding your business objectives and unique value proposition. Then immersing into Global trend analysis and design research (Qual & Quant). After that comes the phase of generating a rapid Vision Story of the “entire ecosystem”. We extract content from conducting innovation workshops and then as a team synthesizing them. After that it’s the stage of concept development on our “focused” products.

Then follows the stage of technical/feasible prototype builds. After validation and testing it will be more advanced refinement and final release for production.


A fully integrated service portfolio delivering on Productivity

ELECTRIC MOBILITY

Right from core battery technology design including high voltage and power distribution, till smart connectivity and autonomous driving

TRADITIONAL ENG SERVICES

We offer end-to-end robust vehicle development (BIW, chassis, closures, interiors, etc) integration and homologation services

PROTOTYPE BUILDS

We physically build 1:1 functional and drivable prototypes, rolling chassis, ergonomical bucks, mock-ups and technical demonstrators

LOW VOLUME MOD CENTER

We transform your base line vehicles to niche market personalized vehicles, by designing, engineering modification kits and support your low volume production

INNOVATION STRATEGY

We collaborate at the front end to innovate your business model to figure out the right fit of your product in the emergent market expectations


A fully integrated service portfolio delivering on Productivity

ELECTRIC

MOBILITY

Right from core battery technology design including high voltage and power distribution, till smart connectivity and autonomous driving

TRADITIONAL 

ENG SERVICES

We offer end-to-end robust vehicle development (BIW, chassis, closures, interiors, etc) integration and homologation services

TRADITIONAL 

ENG SERVICES

We offer end-to-end robust vehicle development (BIW, chassis, closures, interiors, etc) integration and homologation services

PROTOTYPE

BUILDS

We physically build 1:1 functional and drivable prototypes, rolling chassis, ergonomical bucks, mock-ups and technical demonstrators

INNOVATION

STRATEGY

We collaborate at the front end to innovate your business model to figure out the right fit of your product in the emergent market expectations

Contact us

The world is full of possibilities,

There is a lot to explore and experiment

Let’s discuss and ignite an innovation conversation

Let’s get started with an a half hour virtual meeting

RLE INTERNATIONAL USA

11400 Metro Airport Center Drive

Romulus, Michigan 48174

 

8600 NE Underground Drive, Pillar 365

Kansas City, Missouri 64161

CONTACT US

For Business: business@rleusa.com

For Careers: careers@rleusa.com

For General: info@rleusa.com

Phone : 248 498 5200

11400 Metro Airport Center Drive

Romulus, Michigan 48174

 

8600 NE Underground Drive, Pillar 365

Kansas City, Missouri 64161

CONTACT US

For Business: business@rleusa.com

For Careers: careers@rleusa.com

For General: info@rleusa.com

Phone : 248 498 5200

RLE INTERNATIONAL USA

11400 Metro Airport Center Drive

Romulus, Michigan 48174

 

8600 NE Underground Drive, Pillar 365

Kansas City, Missouri 64161

CONTACT US

For Business: business@rleusa.com

For Careers: careers@rleusa.com

For General: info@rleusa.com

 

Phone : 248 498 5200